National Certificate in Business (Small Business Management)

Qualification National Certificate in Business (Small Business Management) Level 4
Level 4

2014 intakes start 17 February, 14 April, 16 June and 18 August

Applications close 21 days prior to the intake start date - please check the enrolment form for exact dates.


Intakes are 17 weeks long.

Location SIT2LRN Distance Learning

Course Outline

Learners in this programme will acquire a core of small business competencies and be able to recognise personal skills and apply business skills in areas relevant to the development of their own small business or within a small business that they are associated with.

Course Content

Note: For assessment purposes learners must have access to a small business or a small business idea. 


Prior to 2014, this programme was offered in modules rather than individual unit standards. If you have previously completed any of the Small Business Management modules, you are not required to repeat the unit standards that made up that module:

Module Title

Unit Standards

SBM101 (prior to 2013)






SBM104 (2013 only)


SBM105 (2013 only)



US 1989 - Research small business operations (Level 4) 5 credits

This unit standard is for people who wish to investigate and assess small business opportunities and operations for establishing or participating in small business ventures.

People credited with this unit standard are able to: analyse options for self-employment; identify characteristics of small business enterprises; identify and assess new business opportunities; and evaluate assistance programmes and identify specialist services available for small business development.

US 1990 - Assess small business ownership options and business structures (Level 4) 5 credits

This unit standard is for people who wish to assess ownership options and business structures for owning or participating in small business ventures.

People who complete this unit standard are able to: analyse ownership options and business structures; assess options for acquiring a small business; evaluate small business financing options; and interpret legal requirements for small business operations.

US 6404 - Develop marketing options for small business operations (Level 4) 5 credits

This unit standard is relevant for assessing and recommending options for the marketing and promotion of small business products and/or services.

People credited with this unit standard are able to: analyse the potential market for products and/or services and confirm market demand; determine the mix of products and/or services to be provided; and develop options for effective marketing of business products and/or services.

US 1991 - Produce establishment plans for small business ventures (Level 5) 5 credits

This unit standard is for people who need to produce establishment plans for small business ventures.

People credited with this unit standard are able to: explore and articulate business vision concepts; formulate and communicate an ethical framework for business operations; identify means of fostering entrepreneurship and innovation; and establish business goals and objectives and formulate strategic plans for specific small business ventures.

US 1992 - Control and evaluate small business operations (Level 4) 5 credits

This unit standard is for people who own, seek to own, or participate in small business ventures and need to select and implement control techniques and evaluate business performance against business goals.

People credited with this unit standard are able to: select and implement control techniques; interpret financial and accounting information; evaluate operating results against business plans and objectives; and manage business risks.

US 6408 – Determine profit projections for an entity (Level 4) 5 credits

This unit standard is relevant for determining product and/or service costs, and assessing the profit potential of an entity.

People credited with this unit standard are able to, for an entity: identify costs; use calculations to determine profit projections; and explain assumptions and limitations in calculating profit projections.

US 6406 - Establish and maintain quality customer relations for a small business enterprise (Level 4) 5 credits

This unit standard is relevant for assessing customer needs and preferences, and fostering quality customer relations with the small business enterprise.

People credited with this unit standard are able to: research customer needs and preferences; customise products and/or services to meet requirements; monitor customer satisfaction with products and services provided; and develop customer service strategies for maintaining quality customer relations.

US 6407 - Establish human resource needs of the small business operation (Level 5) 5 credits

People credited with this unit standard are able to: assess human resource requirements to establish the business operation; identify potential sources of personnel; evaluate human resource management options; identify employment obligations and responsibilities; plan how work will be allocated and evaluated; and identify staff development needs and establish staff development policies.

US 26367 - Demonstrate and apply knowledge of costing for an activity within an entity (Level 5) 6 credits

People credited with this unit standard are able to, for an activity within an entity: explain and classify costs; determine and allocate costs; and make recommendations based on cost information. 

US 2926 – Demonstrate knowledge of the principles of marketing (Level 4) 10 credits

This unit standard is for people who seek a broad understanding of marketing principles for application to enterprise activities.

People credited with this unit standard are able to describe: the marketing environment and determine variables for marketing activities; the role of marketing research and marketing information systems in the marketplace; the different characteristics of major markets; the concepts of segmentation and targeting; influences on consumer behaviour in relation to marketing activities; and the relationship between marketing mix development and the achievement of marketing objectives. 

US 19025 - Demonstrate knowledge of quality assurance in a business operation (Level 4) 7 credits

People credited with this unit standard are able to: explain concepts, systems, and principles of quality and quality assurance; identify the quality assurance requirements for a business operation; and assess the quality assurance system of a business operation.


Related Clips

Career Opportunities

Graduates of this programme will have the competence, knowledge and skills required to assess small business opportunities and establish small business ventures.

Graduates may wish to continue on to further study in our National Diploma in Business (Level 5), or National Diploma in Business (Level 6) (upon meeting eligibility criteria).

Enrolment Information


Full time study

For a learner to be considered a full time student all four modules must be completed within one 17 week intake.

Part time study

Here are a couple of part time study options:


Part time (2 years to complete)

Part time (1 year to complete)

First enrolment:



Second enrolment:



Third enrolment:



Fourth enrolment:




Students who have previously completed any of the above units at SIT or another learning institution can apply to have the unit(s) cross credited to their record of learning at SIT.  This is done by filling in a cross credit application form and attaching proof of achievement. The cross credit application form is available on MySIT or from the Programme Administrator on 0800 748 257 ext. 3337.


Assessments for this programme typically include essays, analytical business reports, question and answer assessments and practical assessments.  There are no exams for this programme.


The Zero Fees Scheme applies to this course, so there are no tuition fees as long as you are a New Zealand citizen or permanent resident (residing in NZ), BUT there is a student direct material cost of $6.50 per credit of study undertaken, plus a non-refundable administration fee of $50.00 for each application processed, and the required textbook/s listed below.  You must maintain satisfactory academic progress to retain your Zero Fees Scheme entitlement.


Enrolment category

Zero Fees Scheme – applies to NZ citizens and permanent residents (residing in NZ)

International Students

2014 Cost (NZ$)

$6.50 per credit + admin fee $50.00 per application (totalling $440.00 for 60 credit course) - includes GST

$100.00 per credit (+GST for those living in NZ – no GST for those living offshore)


Fees must be paid by the due date shown on the invoice.


All SIT2LRN courses are approved by Studylink.  Any queries regarding Studylink allowances, loans, and terms and conditions should be made directly to Studylink on 0800 88 99 00 or


Please check the textbook list to see if you need a textbook for the unit(s) that you are applying for. The list is available here:

Additional Information

All SIT2LRN courses require you to have a computer and internet access. Students are required to use their SIT webmail only for all SIT2LRN communications. All course materials and information, including assessments and due dates, are located on the online Blackboard system. Once you have been accepted into a programme you will receive a Welcome Kit that includes information that you can use to familiarise yourself with our online Blackboard learning environment. From the intake start date you will have access to the online course materials to work through.


Facilitator Assistance:  During the enrolled intake period, students have email access to Facilitators, who endeavour to respond to emails within 48 hours (week days only).  All students are required, within the first two weeks of an intake, to send an email to their Facilitator confirming their start on the programme of study.  Students who have not emailed their facilitator or embarked upon their course of study by the end of the 2nd week of an intake, will be Faculty Withdrawn from the programme.  Such withdrawals may impact on future access to SIT Zero Fees Scheme and Student Direct Material Costs are still liable for payment.


We recommend students new to SIT2LRN read through the ‘Frequently Asked Questions’ section of our website at for further study and enrolment information.

As a guideline, one credit equates to approximately 10 hours study within an intake period.  Click HERE to download a Study Load Calculator (spreadsheet).

All papers selected within a particular intake must be completed within that intake unless a transfer is requested (conditions apply; see FAQs).

pplication forms are filled out on a year by year basis and students are welcome to apply for multiple intakes on the one application form.  Further enrolment is the responsibility of individual students.  There is no automatic enrolment rollover.

Application Criteria

All applicants

Demonstrate a keen interest in small business management and have academic attributes which demonstrate that applicants have a reasonable likelihood of successful completion of the programme;


School Leavers:

A minimum of 18 years of age, with a minimum of 4 years secondary education. 

School leavers should have attained a minimum of 12 credits at NCEA level 2 in each of 4 subjects.


Mature Students

Over 20 years of age at commencement of programme.


Additional Criteria

Applicants whose first language is not English, or who come from a country where the language of instruction in schools is not English, must meet the English Proficiency Outcomes in accordance with the NZQF Programme Approval and Accreditation Rules 2013 as below.  The full list is available on the SIT website.


Programme Level

IELTS test

TOEFL Paper-based

Internet-based test (iBT)

University of Cambridge ESOL Examinations


Certificate at

Level 4


Score of 5.5

with no band score lower than 5


Score of 530

(with an essay score of 4.5 TWE)


Score of 71 or higher

(with a writing score of 20)




CAE with a score of 47 or higher

Level 3 with an endorsement of either General, Workplace, or Academic


The head of faculty will determine the maximum number of students permitted to enrol in this programme.  If there are more applicants than places available, students will be selected primarily on academic ability.


All enrolments in the National Certificate in Business (Small Business Management) programme are at the discretion of the programme manager in consultation with the head of faculty as required.

Satisfactory Completion

For students to be considered to have satisfactorily completed this programme and be eligible for the award of the qualification National Certificate in Small Business Management they must have completed all scheduled course work requirements and assessments successfully, completed assessment requirements for all unit standards, and achieved a minimum of 60 credits as specified in the programme schedule.


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